I have taken the Gallup CliftonStrengths “Strength Finder” assessment again after 7 years, and one of my strengths has changed!… Read more Strengths Quest
Author: AmyLJorgensen
Digital Marketing Professional with a knack for branding.
Nailing Pinterest
I loved getting to interview Jackie Vetrano on HigherEdLive’s episode, “Nailing Pinterest: It’s not all wedding dresses and desserts.” Check… Read more Nailing Pinterest
Social Media Management
As I’m sure you’ve seen, many social media accounts aren’t managed very well – including university departments. The challenge is that… Read more Social Media Management
HigherEdLive: Digital Accessibility
We had a wonderful show in August that addressed Digital Accessibility with experts Kathryn Magura, Oregon State University and Gregg Wandsneider, Carroll University.… Read more HigherEdLive: Digital Accessibility
SEO & Accessibility: Technical Components
Marketers everywhere are consistently seeking that sweet spot between developing a website that maximizes the user experience, is ADA accessible, and that… Read more SEO & Accessibility: Technical Components
Strategy Wars
One of the most challenging things about working in higher education is maintaining strategic direction and avoiding getting lost in… Read more Strategy Wars
Web Tricks
Some quick tips on how to make your website awesome.
Writing for the Web
The first priority for all web sites is to develop accurate and useful content for site visitors – not for search engines. It is quality content that drives our online reputation and ultimately builds engagement and customer loyalty. Content should be original and unique in order to provide value to our users. The following tips will help ensure consistency throughout the website to enhance the user experience.
5 Keys to Effective Delegation
Whether you’re a chair on a new project or a higher-level manager, the foundation to effective delegation remains the same. The… Read more 5 Keys to Effective Delegation
Wyllie Women
How to Say “Wyllie” It is no coincidence that their name is pronounced the same as ‘wily’. Wyllie women are… Read more Wyllie Women
AmyLJorgensen 