Blog Archives

SEO 101: Search Engine Optimization

Communicators everywhere are on a constant quest to find ways of putting their content in front of potential customers. One of the best ways is through search engines like Google, YouTube, Bing, and Yahoo. Search Engine Optimization (SEO) is the

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Posted in Marketing, Social Media

Content Strategy is the same as dating

Communication Funnel

The goal of every marketing, sales, and communication pro everywhere is to find a way to get our customers to do what we want them to do. We develop elaborate strategies and define calculated tactics to lead customers to the

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Posted in Marketing, Social Media

Getting Started with Google Analytics

Google Analytics can be very intimidating. Now that I’ve set it all up for my website, what information do I look at? What does it all mean? Well, here are some tips on how to step into the world of

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Posted in Marketing, Marketing Measurement